We recently worked with Manchester’s premier entertainment and gaming destination to rebrand their old bar Fusion into the new and exciting Vega Lounge to conceive and produce the brand identity for their exciting new lounge. We designed and produced all promotional materials to create this rather impressive end result.
Manchester 235 made a real impact on its opening weekend and has been going from strength to strength ever since, thanks in short part to the great promotional push that surrounded opening night. Before the launch Manchester was awash with teaser adverts that had been placed all around the city centre as ‘reverse graffiti’. This, in combination with the striking posters, helped to generate a real buzz of excitement about the venue amongst revellers and journalists alike.
The bar name takes its name from the second brightest star in the northern hemisphere, and it shares many of its characteristics; it’s bright, exciting and at its most spectacular late at night. These are all things we have tried to convey through our brand whilst combining the magic of the cosmos with glitz and glamour reminiscent of the Las Vegas strip.
We look forward to seeing ‘Vega Lounge’ grow and prosper as we’re sure it will; Vega Lounge has been packed with revellers soaking up the new atmosphere ever since opening night. It’s the perfect place to enjoy star-fuelled night out!
Stop by and see this great new action-packed venue for yourself; take on the vault, try your luck with shot roulette or just enjoy the sights and sounds of Manchester’s latest superstar. Visit Manchester 235 for more information.